Videotron sebagai Media Informasi Humas Pemerintahan Kabupaten Sidoarjo

DOI: https://doi.org/10.21070/kanal.v5i2.1484

Author (s)


(1) * Ruddy Purnama   (Universitas Muhammadiyah Sidoarjo)  
        Indonesia
(2)  Didik Hariyanto   (Universitas Muhammadiyah Sidoarjo)  
        Indonesia
(*) Corresponding Author

Abstract


The purpose of this research is to describe the function of videotron as information media of Sidoarjo local government’s public relations. The method used in this research is descriptive qualitative. Informants in this study is Sidoarjo local government’s public relations and five people of users Jl A Yani Sidoarjo. Data collection techniques used in this study are in-depth interviews (indepth interview), observation, and documentation. Data analysis developed by Miles and Hubberman includes data reduction, data presentation and conclusions. The results of this study indicate that the videotron function that is managed by Sidoarjo local government’s public relations is considered quite effective in assisting the performance and Sidoarjo local government’s public relations role as a communicator to convey all important information related to administration of Sidoarjo Local Government.



Keywords

Media Information; Public Relation; Videotron



Full Text: PDF



References


Ardianto, E. (2011). Handbook of public relations: pengantar komprehensif. Bandung: Simbiosa Rekatama Media.

Fariani, S. & Aryanto. (2009). Public relations profesi dan praktik. Jakarta: Salemba Humanika.

Harlow. F., R. (1982). A model for public relations education for profesional practice. Penerbit. Internasional Public Relations Associations.

Lattimore, Baskin, O., Heiman, S., T., & Toth, E., L. (2010). Public relations: profesi dan praktik Edisi Ketiga. Jakarta: Penerbit Salemba Humanika.

Miles, M. & Huberman, A., M. (1992). Analisis data kualitatif: buku sumber tantang metode-metode baru. Jakarta: UI Press.

Nova, F. (2009). Crisis public relation. Jakarta: Grasindo.

Ridwan, M. (2012). Pengaruh iklan PT. Djarum melalui videotron terhadap brand awareness (survey pada pengguna jalan abu bakar ali yogyakarta). Jurnal Diterbitkan, Yogyakarta: Fakultas Ilmu Sosial dan Humaniora Universitas Islam Negeri Sunan Kalijaga Yogyakarta. Diakses Pada Tanggal 18 Mei 2016. digilib.uin-suka.ac.id/10853/1/BAB%20I,%20IV,%20DAFTAR%20PUSTAKA.pdf


Article View

Abstract views : 8 times | PDF files viewed : 10 times

Dimensions, PlumX, and Google Scholar Metrics

10.21070/kanal.v5i2.1484


Refbacks

  • There are currently no refbacks.


Copyright (c) 2018 KANAL: Jurnal Ilmu Komunikasi

Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 International License.